The luxury Italian brand Versace is known throughout the world for making extremely high-quality fashion goods that are typically extraordinarily large amounts of money, I mean we are talking like $800 dollars for a t-shirt expensive. Of course, anytime you look at a Versace product, from the Versace helicopter to any of their pieces of clothing, there’s one thing that you are bound to notice – the Medusa head, which serves as the brand’s distinctive logo. Nevertheless, it was the clothing and apparel that Versace would become famous for. The tale of Medusa is one that serves as a warning against lust and vanity. Instead of punishing her husband, she put a curse on Medusa. Starbucks Logo and the History Behind the Company, Coca Cola Logo and the History of the Company, San Francisco 49ers Logo and the History of the Team, John Deere Logo and the History Behind the Company, Harvard Logo and The History of the School, Alibaba Logo and the History of the Company. Nevertheless, Versace still remains one of the most recognizable and sought-after brands in the world today. It was in 1993 when he came up with the idea of having the Medusa’s head as the main focus of the logo. Such mythological symbols give a new meaning to a business logo. Over the years, minor modifications have been made to the logo’s lettering and its border, but the classic image of Medusa’s face has remained the same. The Medusa head logo appears on all sorts of Versace items including Versace sunglasses, Versace pendants, Versace writing instruments and Versace timepieces. This is because Medusa made people fall in love with her and there was no way back. By looking like a design from ancient Greece, the Versace logo is able to convey the idea that Versace clothing is timeless and almost mythological in its design – something that the Greek gods and heroes themselves might have worn. Gianni said that he chose Medusa specifically because of the way that she made people fall hopelessly in love with her with no chance of ever going back, and he hoped that his company would have the same effect on the people who purchased Versace products. That's what effect he wanted for Versace. It certainly goes down as one of the most iconic logos in the entire fashion industry. In this way, the Versace logo serves as both a means of marketing Versace products as well as a way to trademark every piece of clothing and apparel that Versace produces. The logo evokes authority and fatal fascination. Versace may not often feature their logo heavily on their clothing in the way that many brands do, but it’s always there nonetheless. Instead of punishing her husband, she put a curse on Medusa. The wife of Poseidon, Athena, found out the two were intimate and she was not too happy. Do you see a bird first, or a lion? When these celebrity friends of Gianni began showing up for photoshoots and awards ceremonies wearing the Versace brand, people took notice. Toyota The logo includes every alphabet of the company name . The origin story goes that Medusa was an extremely beautiful women who seduced Poseidon, causing him to rape her. This leaves everyone to wonder whether or not there might be a hidden message within the Versace logo – something of an inside joke that comes at the customer’s expense. Following Gianni Versace’s tragic death, the brand was taken over by his siblings, Donatella and Santo Versace. Despite the interesting message that choosing Medusa for the logo sends, there are several design elements of the Versace logo that make it a unique and attractive design. The Sun Microsystems logo is a processor chip that spells out SUN in every direction. The ‘b’ in the Beats logo symbolizes a headphone. The Versace Logo Design and the History of the Company. Unter dem Namen Versace werden unter anderem hochpreisige Bekleidung, Lederwaren, Accessoires, Düfte, Einrichtungsgegenstände und Schmuck vertrieben. However it makes sense in some regards. It wasn’t until 1993 that the company unveiled its famous Medusa head logo. The Versace logo is the head of Medusa, a Greek mythological figure. While it is the design of Versace products that set them apart, it’s the Versace logo that comes with every piece of clothing or other product that Versace produces that lets people know where that design came from. This collection received high praise in the fashion world, but Gianni still had dreams about starting his own fashion brand. Gianni Versace chose Medusa as the logo because she made people fall in love with her and they had no way back. At the time that he opened this boutique, Gianni was one of the only designers in the industry to control every aspect of his brand. We have thousands of logo designers ready to work on your new logo. Now initially it seems strange that a fashion company would base their logo off a person who was so ugly that they would turn people to stone. The logo of the Versace fashion house is definitely one of the most well-known badges in the world, which is synonymous with luxury, chic, and extravaganza. He chose Medusa not only due to his interest in ancient Greek and Roman mythology, but because like Medusa, Versace’s products would be so striking that they would stop onlookers where they stood, almost if they had turned to stone. In the 1970s, Gianni Versace was an up-and-coming fashion designer living in and working out of Milan. For the first four years, Versace sold only designer clothing. The lion represents the way the brand attacks … Even since their early 2000 struggles, the company has been involved in a wide range of ventures, including building a luxury hotel, working with Lamborghini to produce a Versace branded Lamborghini car, working with AgustaWestland to produce a Versace branded helicopter, and of course continuing to produce clothing and apparel that is worn by the rich and famous all over the world. However, Medusa still has several connotations that make her an interesting, ironic choice for a high-end fashion brand. That's what effect he wanted for Versace. Lastly, the Versace logo is certainly unique and easily recognizable by anyone who is familiar with the fashion industry. The question is, how does Medusa go from being one of the most frightening creatures in Greek mythology to the symbol of one of the most luxurious fashion brands in the world? Gianni Versace S.r.l. Given that the Versace logo has changed very little since it was overhauled in 1993, it’s safe to say that the logo has served the brand very well over the years. He grew up with fashion and eventually opened up his own clothing store that evolved into the global brand that it is today. Their products are marked by the interesting Versace logo, a head of a woman that appears to be wearing some sort of headdress, but what is the origin behind this logo? Gianni Versace chose Medusa as the logo because she made people fall in love with her and they had no way back. The most expensive product by Versace is the Greca One-Shoulder Mini Dress that sells for a hefty price tag of $4,495. It is actually quite clever when you think about it, and it makes for a great logo. Donatella Versace controls the Versace brand with this same spirit of innovative multi-dimensionality, further broadening the definition of Medusa to new and younger audiences as well clientele who grew up with Versace. 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